Project Overview
The company is seeking a highly skilled Motion Graphic Designer to create captivating and high-converting ad creatives for their Instagram paid ad campaign. Your expertise in developing visually stunning motion graphics, combined with adherence to their style guide, will play a crucial role in engaging their target audience and driving conversions.
Info: A pioneering mental health technology application in the MENA region. They aim to revolutionize mental health services by providing personalized, accessible support through an innovative platform that uses AI-driven therapy, personalized recommendations, and secure telehealth solutions. They offer a competitively priced alternative to traditional therapy without compromising on quality. Join them to make mental health care accessible and effective for all.
The mental health application project faces two main challenges: targeting a non-typical audience and creating captivating videos. To address these challenges, the project utilizes empathetic visual storytelling, relatable characters and emotions, motion graphics, animation, dynamic transitions, visual effects, and carefully selected music and sound effects.
The goal is to engage the audience, communicate the benefits of the application, and support accessible mental health care.